The risky business of bringing back archive beauty products

Editor’s pick — Culture quick take: the cultural angle (trend signal, audience insight, crossover with fashion/music/art) in 1–2 lines.

Archive makeup comeback

Why is everything today more orange? That’s been the question on many make-up artists’ and devotees’ minds as the 90s beauty revival continues and the search for the perfect cool-toned nude becomes ever more frantic. We’re in the middle of a mass make-up shade revival nostalgia fest. All day, every day, make-up artists and content creators are <ahellip;

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Source: www.dazeddigital.comoriginal article published 2025-11-11 15:31:00.

Read the full story on www.dazeddigital.com[source_url]

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