Demna drops his first Gucci campaign, plus more fashion news you missed

Editor’s pick — Culture quick take: the cultural angle (trend signal, audience insight, crossover with fashion/music/art) in 1–2 lines.

Gucci La Famiglia SS26 Campaign

While we’re still patiently waiting for Demna’s Gucci runway debut, the Georgian designer is keeping us satisfied with a drip feed of fashion in the meantime. Last month, it was Generation Gucci, the label’s Pre-Fall 2026 collection that remixed bygone eras of the house, and now Demna brings us his first official campaign – SS26’s Lahellip;

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Gucci La Famiglia SS26 Campaignnbsp;Gucci La Famiglia SS26 Campaignnbsp;Gucci La Famiglia SS26 Campaignnbsp;Gucci La Famiglia SS26 Campaignnbsp;Gucci La Famiglia SS26 Campaignnbsp;Gucci La Famiglia SS26 Campaignnbsp;
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Source: www.dazeddigital.comoriginal article published 2026-01-09 18:36:00.

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