UGG’s new clogs and mules are Olympian-approved

Editor’s pick — Culture quick take: the cultural angle (trend signal, audience insight, crossover with fashion/music/art) in 1–2 lines.

S26 China Men's Campaign_Su Yiming-1

2026 seems to be the year of men’s fashion for UGG, the iconic Southern California-based brand known for its ubiquitous suede footwear. Last month, the label popped up at Men’s Paris Fashion Week, hosting an “UGG Studio” outpost that saw visits from a host of menswear creatives. This month, the brand is continuing its Spring 2026 roll-out with a new campaign, fronted by none otherhellip;

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Source: www.dazeddigital.comoriginal article published 2026-02-12 15:58:00.

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