Detroit retailer Puffer Reds is collaborating with adidas for its 45th anniversary. Celebrating the milestone with the “Track 45” adistar, the sneaker’s design reflects the store’s connection to Detroit’s music and style culture, combining archival storytelling with modern sneaker design.
The sneakers caps Puffer Reds’ four-year journey in adidas’ Business Track program at Pensole Lewis College of Footwear Design. The accelerator provides community-rooted retailers the on-the-ground experience necessary to enter the footwear design industry.
Details on the design pay homage to the retailer’s legacy and Detroit pride. Inspired by the store’s Wall of Fame, the upper features vinyl textures, while the colorway is red and granite. Stamped on the heel are 313 and 734 area codes, and “Detroit” is stamped on the outsole in Lions blue.
On launch day, Puffer Reds will open an in-store capsule exhibition to celebrate the brand’s history and the sneaker’s inspiration. That evening, there will be a launch party at Diamondback Music Hall with live performances from local artists.
The Puffer Reds x adidas Track 45 adistar releases August 28th for $150 at Puffer Reds and pufferreds.com. All purchases made on launch day will include a ticket to the celebration event.
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Puffer Reds x adidas Adistar Cushion 3 “Track 45”
Release Date: August 28, 2025
Price: $150
