In pictures: Unfiltered joy from the heart of Amapiano club culture

Editor’s pick — Culture quick take: the cultural angle (trend signal, audience insight, crossover with fashion/music/art) in 1–2 lines.

bacardi Move With The Greats campaign Cebo Luthuli

Last year, we put out an open call with BACARDÍ to find photographers who could document intergenerational dance culture across UK dancefloors. From that process, three photographers were selected for their ability to translate the connection and sense of freedom found on dancefloors into powerful imagery. Expanding on BACARDÍ’s Move With The Greats campaign, thehellip;

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Source: www.dazeddigital.comoriginal article published 2026-02-13 18:00:00.

Read the full story on www.dazeddigital.com[source_url]

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