Hands-On: TAG Heuer Aquaracer Professional 200 Solargraph Watch With New Blue Dial

Amid one of the most diverse, intriguing lineups in the brand’s recent history, the TAG Heuer Aquaracer Solargraph line sits in a difficult position. Now that the more affordable, arguably more iconic Formula 1 collection offers the same movement, the Aquaracer needs something to differentiate itself. With more robust sporting capability and a refined, more…

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ABTW Weekly Podcast #183: IWC Get The Clap, Melted Straps, And Chives In The Inbox

This week’s episode of aBlogtoWatch Weekly ranges through a broad spectrum of topics, from geopolitical tariffs to cartoon-inspired timepieces — with plenty of hot takes along the way. The show kicks off with a deep dive into IWC’s marketing strategy, highlighting how the brand skillfully ties its messaging to cultural moments and events. The conversation then pivots…

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IFL Watches And Venezianico Collaborate For Limited Arsenale Venus Watch

IFL Watches And Venezianico Collaborate For Limited Arsenale Venus Watch

Creative studio IFL Watches is once again adding its signature artistic flair to another timepiece — this time with the help of independent Italian watch brand Venezianico. Together, they’ve created the limited-edition IFL Watches x Venezianico Arsenale Venus watch, a hand-painted looker that brings Botticelli’s famous The Birth of Venus to life on the wrist….

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The SUPERLATIVE Podcast: The Passion Powering Squale, With CEO Andrea Maggi

This week on the SUPERLATIVE Podcast host and aBlogtoWatch founder Ariel Adams, sits down with Andrea Maggi, owner and CEO of Squale. Andrea shares his insights into Squale’s journey, its design philosophy, and the delicate balance between honoring tradition and innovating for modern enthusiasts. This includes the sport’s deep ties to Italy’s spearfishing culture and…

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Time Machines: Cleansing The Collector’s Palate With The Seiko 6309-7049 Watch

The watch enthusiast space (and by extension, watch collecting) can sometimes feel like a relentless upward climb. There’s a sense some enthusiasts get, correct or not, that every new watch in one’s lineup needs to be “better” than the last in some way. Otherwise, what’s the point? It’s a sentiment I’ve definitely struggled with as…

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